2013 Agenda

FoodBlogSouth 2013 Agenda*
New this year!
We’ve created three tracks: Track A, Creativity; Track B, Technology, Branding & Business; and Track C, a half-day Blogging Basics track. Attendees can go back and forth between tracks; you don’t have to stick to one.

*Session topics, speakers, and times are subject to change.

Friday, January 25
Optional Seminar
1 to 5 PM
Media Skills and Branding for Bloggers and Culinary Professionals
with Lisa Ekus, The Lisa Ekus Group, and Virginia Willis, Virginia Willis Culinary Productions
(Separate registration and additional fees are involved; space is limited to allow an intensive learning experience. Register here.)

7 pm
FoodBlogSouth 2013 Pre-Party
Desert Island Supply Co., 5500 1st Ave. N, Birmingham
Sponsored by Jim ‘n Nick’s Bar-B-Q

Saturday, January 26
Rosewood Hall, 2850 19th St. S, Homewood

8 am
Breakfast, featuring cheeses from around the South
Sponsored by the Southeast United Dairy Industry Association

8:30 am
Welcome Session: Food Bloggers’ Food Stories
Bloggers tell their stories of how (and why) they got started.
Sponsored by Greater Birmingham Convention and Visitors Bureau

9 am
Track A: Writing Great Blog Posts – Adam Roberts, The Amateur Gourmet

Track B: Lightning Rounds:
1. There’s an App for That: Computer, Phone and Tablet Tools That Take Your Blog to New Platforms - Kevin Barron, PeeDeeFoodie 
2. Skills to Maximize Social Media, SEO, and Online Security – Paul Knipple, From the Southern Table
Sponsored by FinerGrind Coffee Roasters

Track C: How to Set Up a Blog – Andre Natta, The Terminal

10 am
Track A: Keep the Creative Juices Flowing: Writing Memorable Recipes - Cynthia Graubart

Track B: Gathering the Stories Behind the Food: An Introduction to Collecting & Sharing - Amy C. Evans, Southern Foodways Alliance
Sponsored by Ted’s Restaurant

Track C: Take Great Pictures with a CameraphoneBeau Gustafson

11 am
Track A: Make It Happen! Experienced Bloggers Share Day-to-Day Strategies & Secrets for Keeping a Blog Going – Paula Jones, bell’alimento; Celeste Ward, Sugar & Spice by Celeste; Susan Whetzel, DoughMessTic; Lindsay Landis, Love & Olive Oil

Track B: Blog to Book: Write a Cookbook! - Lisa Ekus, The Lisa Ekus Group, and Taylor Mathis, Taylor Takes a Taste
Sponsored by Roland Foods

Track C: Food-blogging EthicsDianne Jacob

Noon
Lunch Presentation: Global Eats in the South – Elizabeth Englehardt, author, A Mess of Greens

1:30 pm
Track A: Cook on Camera! Video and Live TV Appearances - Martie Duncan, Food Network Star finalist

Track B: Advanced Food Photography & Styling - Helene Dujardin, Tartelette; and Tami Hardeman, Running With Tweezers

3:00 pm
Track A: Making Your Mark (And Maybe Some Money): Building Your Brand - Chadwick Boyd, Lovely & Delicious, and Virginia Willis, Virginia Willis Culinary Productions
Sponsored by Roland Foods

Track B: Niche Blogging: Specializing for Success - Amy Green, Simply Sugar and Gluten Free; Kim O’Donnel, author, The Meat Lover’s Meatless Cookbook; Caitlin Van Horn, Roost

4:00 pm
Track A: Blogging About Restaurants – Colleen Rush, NewOrleans.com

Track B: Film the Food: Tips and Tidbits for Creating Video Content on Your Food Blog – Jay Ducote, Bite & Booze

5:00 pm
Keynote Address - J. Kenji Lopez-Alt, Chief Creative Officer, Serious Eats
Sponsored by MyRecipes.com

6:00 pm
Cocktail Hour and Book Signing
Sponsored by Welch’s

7:30 pm
FoodBlogSouth 2013 Afterparty (includes dinner)
Good People Brewing Company, 114 14th St. S, Birmingham
Sponsored by Visit Baton Rouge